Web Design

My Web Design Process

This is not my workspace. . .it looks far too clean of children’s handprints and kool-aid stains. Also, is that basil? Who works next to a pot of basil?

This is not my workspace. . .it looks far too clean of children’s handprints and kool-aid stains. Also, is that basil? Who works next to a pot of basil?

For those of you who like to peruse a company’s website in its entirety before doing business with them, I thought I would create a short blog to tell you a bit about my web design process. If nothing else, you’ll have a good idea of what to expect should you decide to allow DesmoMarketing to design your first or new website.

Step One: We listen.

Your website is an extension of you - an online representation of who you and/or your company are. If we don’t understand who you are, your website will fall short of your expectations. We like to take the time to hear what your ideal website looks like, what your goals for it and your company are as a whole, and how much personality you’d like to put into your site. All of this gives us a great head start on designing the perfect site for you.

Step Two: We draft.

We will provide two drafts for you to review. These will be bare bones websites with very little personalized content. DON’T WORRY. This is not a direct representation of how your finalized website will look. We simply want to know which template you prefer. We typically offer one long scrolling page and one shorter and more concise website with more header navigation. We like for you to be able to review both and get a sense for how the templates flow before you make a decision on which direction you’d like to move in.

Step Three: We apply your content or we write content for you.

This is obviously based on the product package you select. If you supply us with content, the copywriting for the pages and the images you prefer to be used, then the website comes together very quickly. We’ll proofread your copy for you and offer suggestions to make it flow more smoothly, but overall the site can be done in as little as 48 hours. It is reviewed by both of us prior to submitting it for your review as this tends to help cut down on small typos.

If we are supplying the content, then we get to work on researching your field so that we can provide your site with the best copywriting possible. It will take us a little longer to put together a site for your final review, but the content will be 100% yours once we’ve completed it. You can utilize it on a variety of platforms and not just on your website, if you so choose.

Step Four: You Review.

This is the fun part. You get to look over your draft website and decide what works for you and what doesn’t. Maybe you decide that you really don’t like that template after all. Or maybe you would like a couple different images used or you’d like a few more pages built out further than they already are. We will revise the site until you are 100% happy with it. And you can always purchase additional functionality at this time if you decide your site needs it.

Step Five: Your site goes live!

Yes! There you have it! Your website is out there for the world to see! It’s an exciting moment to see something you contributed to being launched into the vastness of cyberspace. . .or. . .or is that just me? I may geek out a bit here. But I really enjoy seeing the finished project and seeing clients walk away with a website that suits them perfectly.

From there we can be as involved or as not involved as you’d like us to be. For the first year you get one hour a month of maintenance from us. This can include adding blogs, building out pages, inserting new images, etc. Any large additions will require a new quote and contract.

Alternatively, if you’d like to maintain your website on your own, we’ll hand you the keys and wish you the best of luck! If you’re happy, then we’re happy.

The truth of the matter is that I’ve been on both sides. I’ve held clients’ hands as they begin their online journey to the point where I’ve become an intricate part of their business strategy - going as far as mentoring them through the beginnings of their blogging career and even designing and launching their online stores. And I’ve also waved goodbye happily as clients chose to manage their own sites and accept the challenge of navigating the online highway themselves.

Whichever path you chose, we’re simply happy that we got to be a part of the process and help you in some way.